Aligning sales & marketing for commercial excellence
How to build a blueprint for a vertical-focused sales and marketing strategy.
Accelerate your revenue growth
- The common growth challenges, the ecosystem of these challenges and their impact.
- Organisational change that can support predictable & performance growth.
- 7 “P’s” to a deep growth strategy, to move from siloed functions to a unified business unit.
More than promoting a healthy and collaborative culture, research has shown that companies with strong alignment perform better, reporting 36% higher customer retention rates and 38% higher sales win rates
P Framework to Commercial Excellence
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