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This video explores how professional services firms can align their operating model to support sustainable growth. Alan Morton and Caroline Boston discuss the evolution from focusing solely on training to a broader, more integrated approach involving people, process, and proposition. Key topics include how clients buy consultancy services, the pitfalls of misaligned sales hiring, and designing role structures and career paths that balance delivery excellence with commercial contribution.

Agenda

Who should be selling?

  • Relying on rainmakers or hiring standalone BD professionals often leads to failure for consultancies. We’ll show you alternative models that align sales with delivery for better results.

Choosing the right operating model for growth

  • What questions should you ask yourself to find the best operating model for your consultancy? We’ll share examples of specialised approaches and how they impact a firm’s culture and growth trajectory.

Success stories: What has worked in the past… and what hasn’t!

  • We’ll give you some case studies from consultancies that’ve successfully restructured their sales and delivery teams to support long-term growth.

Speakers

Caroline Boston

Managing Director of New Minds

Specialist in recruitment and talent management for consultancies.

Alan Morton

Managing Director of SBR Consulting

Alan leads global sales transformation programs, impacting thousands of sales professionals worldwide.

Ready to accelerate your revenue growth?