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Influence people to say YES

We discuss these motivations and help you create more compelling sales propositions and behaviours.

Many tactics and techniques might help you win that sale, but which are best?

Researchers who study persuasion have shown that the most effective approaches appeal to one of just three fundamental human motivations.

  • Share these three motivations and the fascinating science underpinning them.
  • Show how to use them to create compelling propositions and increase sales.
  • Offer costless and immediately implementable ways to build your networks, get more referrals and win extra business.

Speakers

Steve Martin

CEO of Influence at Work

One of the world’s leading experts on the psychology of influence and persuasion.

Stuart Lotherington

Managing Director of SBR Consulting

With over 30 years in sales transformation, Stuart leads global projects on sales strategy.

Ready to accelerate your revenue growth?