The Growth Workshop Podcast
Revenue Enablement, Hiring Excellence & Scaling High-Performance Teams | Roxanna Marazzi
What separates organisations that consistently grow from those that struggle to scale?
Chapters
- Introduction & Building High-Performance Cultures
- Why Enablement Gets Treated Like a Helpdesk
- Measuring Enablement by Revenue, Not Training Attendance
- Hiring for Attitude, Potential & Long-Term Success
- Leadership, Emotional Intelligence & The Future of Sales Teams
- AI, Enablement & Commercial Effectiveness
- Breaking Silos and Scaling Revenue Teams
In this conversation, Roxanna Marazzi, Founder of RM Consultancy, shares practical lessons from leadership, sales, enablement and operations roles across global technology organisations. The discussion explores how commercial leaders can turn enablement into a revenue-driving function, hire and develop people beyond past performance, and build teams that scale without losing alignment or accountability.
Topics include:
- Why enablement should be measured by commercial impact, not training activity
- How sales leaders, HR, sales operations and enablement can work from a shared performance framework
- Hiring for mindset, coachability, emotional intelligence and long-term potential
- Why top performers do not automatically become great leaders
- The role of AI in commercial teams and where human leadership still matters most
- How to create alignment across sales, marketing, customer success, HR and operations
- Practical ways to preserve performance and culture as organisations grow
Whether you’re a CRO, revenue leader, sales manager, enablement professional, RevOps leader or business owner, this episode provides actionable ideas for improving performance, developing future leaders and creating greater commercial impact.