This workshop will ensure leaders have the ability to develop the sales effectiveness of their teams remotely (according to global research: coaching is the single most effective driver of sales effectiveness but consistently the lowest rank capability of a sales manager).



What will delegates take away from the webinar?

– A clear understanding of the value and impact of effective sales coaching on your team.
– An understanding of how to segment your team and relevant tactics that can be deployed based on each individual’s situation.
– Insight in terms of how your CRM can be configured to provide data and insight for coaching.
– How to apply SBR’s C.O.A.C.H. methodology to inspire and motivate behavioural change.



Friday 3rd April, 3pm-4pm (UK Time) including a Q&A.


Who is Speaking?

Stuart Lotherington – Managing Director

Alan Morton – Managing Director

Venetia Paske – Principal Consultant

Gary Smith – CEO of The Gary Smith Partnership

Gary Smith is a world-leading CRM, and Marketing Automation consultant.

Since completing his first significant implementation in 2003, Gary has deployed Salesforce to users in over 50 countries. This experience spans a vast range of industries, including manufacturing, technology, leisure, financial services, travel, SaaS start-ups, and many others.

Gary understands how CRM technologies can support re-engineered sales processes, provide full visibility of the pipeline, and enable accurate revenue forecasting. Likewise, he has worked with many companies to implement marketing automation solutions that deliver a steady stream of qualified leads to the sales team.

Gary regularly speaks at industry events and has written extensively on how to maximize the business benefits from CRM and marketing automation. You can read over 100 of Gary’s articles at and download, for example, his eBook on the 12 Must-Have Salesforce Dashboard charts.


Improve your sales now