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🚀 What is this webinar about?

In this webinar, we’ll explore how your business can develop a strong value proposition and win new clients — without having to wait for referrals from your network.


If you want to unlock the full potential of your B2B business, we’ll share how to create a truly differentiated value proposition that helps you connect your clients with the work you do best.


🗓️ Date: Thursday 2nd May

Time: 3pm (BST)

Duration: 40 minutes


💡 What will I take away?

  • An understanding of the value of a strong value prop and why they are so difficult to create.
  • The 4 common pitfalls when developing a powerful Value Proposition.
  • Insights from consumer psychology and how B2B buying is less rational than you might think.
  • Clarity on getting value from your value proposition, and how to get it into the hands of your sales teams.


👥 Who is this webinar for?

This webinar is designed for sales professionals, sales leaders, and business executives who are seeking to enhance their understanding of value proposition development and improve their sales performance.


🔍 Speakers

Alan Morton from SBR Consulting

Now 1000 clients deep, Alan is the MD of SBR helping organisation drive revenues, improve productivity, and develop high-performance sales cultures and capabilities across all parts of their client-facing teams.

Rory Sisco from Quint Strategy

Rory founded Quint, a GTM consultancy helping B2B companies develop a differentiated market presence in highly competitive industries. Rory helps his clients articulate what they do best, then develop it into the sales, product, and marketing strategies needed to share it with customers.


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